Case study

TurboTax

CAMPAIGN CONTEXT

Leading up to tax season, TurboTax utilized Sublime’s extensive site list to target specific segments (Business, Lifestyle, Sports, etc) and audience age. The campaign captured a massive viewership at the most important time of the tax year, while beating TurboTax’s original CPA goals.

42 Days

Programmatic

USA

Audiences 18+

Websites

Impressions

%

CTR

%

Viewability

Financial services Case Studies